Certified paper packaging and the circular economy

Packaging event

As the world faces up to the climate emergency, urgent action is required if we are to reduce our individual and collective environmental impact. Packaging has an important role to play.

The environmental impacts of plastic packaging are well known. 40% of plastic produced is for packaging, while plastic packaging accounts for 50% of plastic waste. Answers must be found to boost the production and use of sustainable packaging, with renewable and recyclable solutions increasingly in demand.

Find out more with our webinar

We invited brand owners and retailers looking to understand and learn more about how certified paper packaging affects them and how they can play a larger part in the circular economy, to join our PEFC webinar on Thursday 8 July 2021. 

Check out the recording:

We demonstrated how innovative certified paper-based packaging solutions are meeting the challenge for more environmentally friendly alternatives. 

The webinar was moderated by Tom Hallam of Brand Ethics, a consultancy that helps brand owners and retailers reduce the environmental impact of their packaging and sourcing practices. 

Key learning points from the webinar included how the different elements of the supply chain collaborate to drive the circular economy, the role of certified paper packaging in a low carbon, circular economy, how to help eliminate unnecessary plastic and integrate eco-design into your packaging portfolio plus how using paper-based packaging can help reduce your Scope 3 emissions. 

The speakers were Soil Association’s Giulia Cerundolo who presented the findings of their 2020 report – Sustainable Packaging Report: The Case for Paper. Christophe Jordan from Arjo Wiggins presented Sylvicta® – a ground-breaking new sustainable alternative to plastic packaging using PEFC-certified wood pulp. Roger Wright, Waste Strategy & Packaging Manager, Biffa spoke on the need for packaging to be recycle ready.